Monday, July 18

MSN Shopping Search Engine

MSN Shopping BETA officially launched today increasing the number of stores by 60x, the number of items by 5x, and the number of offers by millions and millions. You can access the site here. The full rollout will take place over the weekend.

The combination of great technology with a new comparison shopping engine coupled with expanded selection. [The ‘great technology’ refers to PriceGrabber as well as the comparison shopping tool that MSN Shopping built internally, which brings in the various data feeds]. Search refinements are also a huge feature. Consumers can refine the searches by relevant criteria and details and are able to sort by price, rating, popularity, names, etc. This enables them to find what they are looking for quickly and easily with confidence.